Incentive Solutions with a Focus on the Promotional Product Distributor
Top Brands makes it very easy for the Promotional Product Distributor to offer merchandise incentive programs. Here's a cheat-sheet of programs that use premiums to motivate. Greunke and Top Brands can help with every step, from item selection to delivery.
Hotels
Rewards Programs, Thank You Gifts and Welcome Gifts are a few ways that hotels use premiums. Many hotel chains offer a loyalty program with bonus benefits and preferential treatment at every stay. Each qualifying dollar you spend can earn points toward exciting vacation packages, complimentary stay, room upgrades and valuable merchandise offered in catalogs or on-line and that can be mailed to a member's home
Casinos
Casinos motivate their High Rollers to game more often by offering gifts based on the amount of money they spend on a monthly, quarterly and even yearly basis. Let's face it, the casinos want to attract and keep the biggest spenders. By offering these gamblers extra services such as bonus programs and special offers given to them on their birthdays and other special occasions, they are hoping to attract the big spenders. The casinos have events in which the high rollers are invited to come into the casino and see the gifts available and make their selection. Each gift is then shipped to the recipient's house.
Credit Card Companies
Credit Card companies attract new clients by providing their target audience the opportunity to earn the latest, most popular and sought-after merchandise using things like: Points, Levels, Sweepstakes and/or Gift Card Solutions.
Insurance Companies
Insurance companies utilize premiums in order to achieve a desired behavior from their customers, such as obtaining referrals. A catchy mailing piece is created, picturing 6 to 8 different gift items that each individual insurance agent mails to all of their existing customers. The mailer requests names of customer's family and friends that the agent can contact. If any of the referrals turn into customers for the agent, the gift the customer selected from the mailing will be sent to their home.
Banks
Banks strive to earn and build new customer relationships. They do this by offering free gifts to people who sign up for checking and savings accounts, which only enhances their recognition in a very competitive marketplace. The gifts are shipped to each bank location so the customer can take their gift home with them immediately after signing up.
Top Brands
Buck Knives - Traditional and high tech knives
Wenzel - Tents, sleeping bags & camping equipment
Wenger - Tents, sleeping bags & camping equipment
Swiss Gear - Camping equipment
Chantal - Cookware
Char-Broil - Gas grills, smokers & outdoor fireplaces
Coby Electronics - MP3's, radios, CD players, DVD players, home theater & LCD TV's
Delsey Luggage - Lightweight, hard and softsided luggage
Dirt Devil - Floor care products
Earth Elements - Home fragrance & personal care products
Hedges - Dried floral arrangements, home accents and accessories
Huffy - Yought and Adult bicycles
Jack Georges - Business cases and accessories
Johnson Level & Tool - Levels and squares
Kidde - Safety products
National Geographic/Artline Globes - Traditional reference/contemporary acrylic globes
Olympia - Hand tools
Panasonic Tools - Professional cordless power tools
Tail-R-Made - Pet products
The Rumford Gardener - Garden tools, accessories and tool storage
Waterloo - Tool storage
posted by Greg at 6:57 PM
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